Senior Capstone Project
An interaction of sound and design through the lens of rock and roll music, its evolutionary subgenres, and its influence on culture throughout the 1960s & 70s.
Designing Rock and Roll
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Digital Photo Collages and Typography Experiments
Rock and roll music was born out of a curiosity to experiment and innovate. In the first part of this project, I closely studied eleven rock and roll songs through typographic experiments, digital photo collages, and triptychs combining type and image that reflected the sound and energy of the genre.
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Poster-zines: Psychedelic and Blues Influences
Rock and roll profoundly influenced American culture and took part in creating many subgenres and subcultures. The sound was born from a fusion of many genres, such as blues, gospel, jazz, and country. One unique subgenre that evolved from blues and rock and roll music was psychedelic rock. Both genres convey a longing for freedom but are expressed in very different ways.
The poster-zines are foldable posters that capture the essence of psychedelic rock and blues, including information on the genres’ histories and a music playlist.
Part I: Exploration of Sound Through Design
Typography Experiments and Digital Photo Collages
Rock and roll music was born out of a curiosity to experiment and innovate. In the first part of this project, I closely studied eleven rock and roll songs through typographic experiments, digital photo collages, and triptychs combining type and image that reflected the sound and energy of the genre.
From left to right: Miss You by The Rolling Stones, Deamon Lover by Shocking Blue, Moonlight Night by Shocking Blue, Sunshine of Your Love by Cream, Waterloo by Shocking Blue, Black Magic Woman by Santana, Tulane by Chuck Berry, Tutti Frutti by Little Richard
Triptychs (middle to right): Kingdom of Heaven by 13th Floor Elevators, Heart Full of Soul by The Yardbirds, Light My Fire by The Doors
Part II: Combining Sound, Information, & Design
Poster-zines: Psychedelic and Blues Influences
Rock and roll profoundly influenced American culture and took part in creating many sub-genres and subcultures. One unique sub-genre that evolved from blues and rock and roll music was psychedelic rock. Both genres convey a longing for freedom but are expressed in very different ways.
The poster-zines are foldable 18x24 posters that capture the essence of psychedelic rock and blues, including information on the genres’ histories and a music playlist. Both poster-zine designs were heavily influenced by the explorations from Part I.
